A research and insights studio focused on football, specialising in African contexts. Its work decodes the cultural signals shaping the game and informs how football is experienced and developed across fans, local communities and international competitions.
Ways of Work:
Insights consulting: strategic brief, cultural research, and ethnography.
Editorial writing: analytical essays, long-form analysis, and expert commentary.
Public Engagement: lectures, workshops, and moderation of public discussion.
Collaborated with:
Selected collaborations include FIFA / FIFA Museum, the Royal Belgian Football Association, Nike, Air Afrique and A Magazine Curated By.
Contact:
To commission a brief, discuss a collaboration or invite a talk,
please write to contact@harlemlamine.com
Graphic design & development : Théo Hennequin & Laurent Mbaah - Circlar- 2024
Typefaces : Messapia & Helvetica LT Std
insight brief & visual research into AFCON 2025’s lived impact and experience
why focusing on attendance figures at the 2025 AFCON is the wrong way to measure the tournament.
expose anti-Black discrimination in football stadiums and the challenges of sanctioning it.
think heritage to shape African football’s futures.
analyze identity, belonging and collective memory through the Paris African Cup.
evaluate mega-events’ legacy through the Gen Z Moroccan protests.
reclaim African women’s stories and legacies in football history.
archiving for the recognition of football’s plural histories and the redistribution of visibility.
read colonial and postcolonial power through the story of a football stadium.